Blending Legacy and Futurism: Maison Des Parfums at <span class="heading-style-h1 is-neon-yellow">Riyadh Beauty World</span>
Our Work / Maison Des Parfums
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Showcasing Excellence
Maison Des Parfums (MDP) marked its entry into the Kingdom of Saudi Arabia market with a bold debut at Riyadh Beauty World. Partnering with Hammerhead Global, this project was not just a booth but a statement- a blend of cultural reverence and forward-thinking design that captivated media and attendees alike.
A Booth that Celebrated <span class="heading-style-h2 is-green">Heritage and Progress.</span>
Key Elements
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/67910256590e31da30260a6a_mdp-gif.gif)
Crafting an Immersive Experience
The booth’s design embodied the duality of Saudi Arabia’s rich traditions and its vision for the future. Inspired by The Line, Saudi Arabia’s revolutionary city project, the exterior featured sleek linear structures and reflective surfaces that symbolized innovation and progress. Inside, the seamless flow celebrated MDP’s diverse fragrance portfolio, offering visitors a sensory journey that merged international sophistication with Saudi traditions. Every detail communicated MDP’s intent to establish a lasting presence in KSA, built on respect for its culture and pride in its future.
Key Highlights
Architectural Excellence
Inspired by The Line, the booth embodied KSA’s forward-thinking architectural achievements.
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb82b6850016d8b0bf1a_media%20worthy.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb91c166c3e5b8902b9b_architectural.webp)
Media-Worthy Design
A bold, standout structure that fulfilled the client’s goal of attracting attention and coverage.
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb98c901552973fbe762_mdp-1.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb9bb83f0a445ddcf7c5_mdp-2.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb9e65ac9bd7740bed28_mdp-3.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fba2c3c683930b906b8f_mdp-4.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb98c901552973fbe762_mdp-1.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb9bb83f0a445ddcf7c5_mdp-2.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fb9e65ac9bd7740bed28_mdp-3.webp)
![](https://cdn.prod.website-files.com/677f9efdb3cd9956b6c89d12/6790fba2c3c683930b906b8f_mdp-4.webp)
![](https://cdn.prod.website-files.com/676d36449ecfb49dfdf1f62d/677fa0c4870abc1d126b4daa_armaf-5.webp)
Looking Ahead
Maison Des Parfums’ debut at Riyadh Beauty World showcases Hammerhead Global’s commitment to crafting culturally resonant and future-ready designs. We look forward to creating more projects that redefine industry standards and celebrate the intersection of heritage and innovation.